La Canopée

Branding, illustration, naming.

La canopée is an eco-friendly grocery store located in Marseille, where you could find everything you need to consume better to minimize your ecological impact.. By supporting small producers who grow organic, local and regional products, it is in a way of ethics and respect for the environment that the project was born. For them, we developed a fresh & spontaneous identity, which will see its color palette & illustrations naturally evolve through the seasons.

The project is still under development.